So how can one get started using this powerful tool? While Crafter brings years of high-end experience in the WCM arena, the current iteration of their software is still new, and doesn’t yet have the wide entrenchment of e.g. Alfresco. We’ve done some spade work to put together what we think is the best content […]
All companies want to communicate more effectively with visitors to their website. Today, it’s about conveying a message tailored specifically to the profile of each unique visitor. In particular, companies that are growing quickly or are in a fast changing market need to be able to react instantly, tweak these messages and target the consumers […]
Our friends at Crafter Software have authored an excellent white paper explaining how Web Experience Management is changing the content management landscape. Building and Optimizing Multi-Channel Web Experiences discusses what “Web 3.0” means from a consumer’s perspective and lays out the key principles of web experience management. This paper is an excellent resource for anyone worried about […]
Learn how Web Experience Management is changing the content management landscape. This white paper will explain how enterprises are now able to easily engage with potential customers through multiple online channels in a relevant, timely and personal manner. Download it now!