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Tag: international web presence

Case Study: Bausch & Lomb Updates International Web Presence to Reflect their Master Brand

Case Study: Bausch & Lomb Updates International Web Presence to Reflect their Master Brand

In 1853, German immigrant John Jacob Bausch set up his modest optical shop in Rochester, New York. A few years later, Bausch’s close friend Henry Lomb invested $60 to keep the business of selling spectacles going, a relatively unknown endeavor during those days. They could have never imagined their company would end up producing over […]