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Selecting an ECM: A Case Study

Selecting a Content Management System It may not be sexy, but selecting the right software tools can have positive effects on one’s business for years to come. On the other hand, a poor choice can

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Selecting_ECM_System_Case_Study_Featured_Image

Selecting an ECM: A Case Study

Selecting a Content Management System It may not be sexy, but selecting the right software tools can have positive effects on one’s business for years to come. On the other hand, a poor choice can

Read More »

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Fluitek_Case_Study_Header_Image_2 Ecommerce

Fluitek Enables Support for a 1M+ Product Catalog and Marketplace Selling

Fluitek has been helping customers with their filtration needs since 1975. Fluitek sells their US-manufactured industrial filters to factories, plants, commercial buildings, and suburban homes …

CRM_Journey_Map_Header Ecommerce

Customer Journey Mapping for B2B Online Sales (Downloadable Guide)

The B2B Customer Journey Map guide is designed to highlight the different components involved in a customer’s journey through the awareness-credibility-trust sales funnel. This journey …

Website Roast Curbell Plastics Header Ecommerce

Website Roasts – Curbell Plastics

Andy Clark, partner sales manager at Magento, joined Jasmine Ellsworth and Antony McGregor Dey to roast the Curbell Plastics web site. The first thing we …

Website Roasts Header Ecommerce

Website Roasts – Hard Pill to Swallow

Reviewing a Medicinal Supplements Website Our first B2B website roast was hugely popular! We had a lot of fun together and we’re looking forward to …

Mobile Performance Featured Ecommerce

How Do I Determine the Mobile Performance for My Site?

It doesn’t matter if your eCommerce site went live yesterday or 10 years ago – the first question your CEO wants to ask every time …

Journey Map 2 Ecommerce

Humanizing the Sales Funnel – Standing out in a Crowded Space

Today’s world is marked by unprecedented access to diverse products and vendors. With this influx of choice, contemporary marketing poses a unique challenge: how to …

Blue Fish Group Leverages Product Management Header 1 Ecommerce

Leveraging Product Management with Marketing Automation and Ecommerce

All too often we see client organizations and other service firms completely obsessed with a solution. Perhaps it’s a fancy Marketing Automation application they’re interested …

Five Principles for a Successful Work Day Body 1 News

Five Principles for a Successful Work Day

In all of my years of watching companies “bring in experts” with shiny promises of change there is one leader that will stand out from …

Data and Analytics Estimation Template 3 Data and Analytics

How to Estimate your Data & Analytics Evolution

You know you need to evolve your data & analytics experience – perhaps you are moving your whole warehouse to the cloud for easier access …

B2B technology spending featured Ecommerce

How Covid-19 Affects B2B Technology Spending and the Future of Work Culture

I recently read an article by Trust Radius that dives into how business technology spending is fluctuating as a result of the corona-virus pandemic. In …

Grow Manufacturing Ecommerce with Google Shopping Header Ecommerce

How to Grow Manufacturing Ecommerce Sales with Google Shopping

I write this blog in the middle of uncertain times surrounding coronavirus, but the following ideas for manufacturing companies to sell online are really quite …

8-tips-coronavirus-customers Ecommerce

8 Tips to Retain your Newly Acquired Ecommerce Clients (LONG TERM)

It’s a very uncertain time for the world. Things are moving very fast, hourly news briefings can bring excitement and fear, often simultaneously, and nobody …