Category: Training

Want innovative products? Start with robust objectives! Recently, I was working on a project to design a sales enablement application for a financial services client. As we talked through the goals and requirements for the application, a question arose which is pretty fundamental to product design. Should we design for how the users do things today, […]

In all of my years of watching companies “bring in experts” with shiny promises of change there is one leader that will stand out from all the rest.  And sadly he recently passed in an accident. I’d like to share with you the five principles he taught me that will help you have a successful […]